Creating an ecosystem that leverages innovative technology to meet and exceed customer expectations is always difficult, but when doing it in the global arena, it can be an insurmountable challenge. Yet, this is a normal day in the life of Konica Minolta. We have been a leading innovator for years, offering Business Solutions, Production Print Systems, Industrial Inkjets, Measuring Instruments, Optical Products, OLED Lighting, Performance Materials, and even Planetariums. (more…)
We hear a lot about the importance of innovation. Developing creative-thinking approaches to customer challenges is driving the marketplace today, and using advanced technology to create out-of-the-box solutions has become the foundation for companies’ economic growth and sustainability throughout the world.
But what does all of this mean for Konica Minolta? How can we keep our industry innovation leadership within a relatively mature market space?
At a media event this summer, Konica Minolta executives unveiled our “Blueprint for the Future,” which focuses on delivering more value to the customer. While the Blueprint emphasizes our transformation from a hardware company to a solutions and services company, it also highlights a fundamental change in the company’s DNA from being an expert on the product to an expert on the customer. In order for our customers to see us as experts, we continuously need to listen to and understand their business challenges and needs.
Konica Minolta’s customer-first approach is exemplified by the way that our product development team incorporates customer feedback into new product releases. Last week, we released a new version of our automated workflow software application, Dispatcher Phoenix 4.2. All the new features are a direct result of customer feedback.