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Konica Minolta Blog

Konica Minolta's blog provides valuable insights from executives and key contributors focusing on IT and cloud services, information management, and enterprise content solutions for your industry and practice. Our unique mix of innovation and expertise provides our readers with technology solutions to help their business run more efficiently. Check back often for updates on timely industry news commentary or subscribe to our RSS feed.  

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  • Leverage G7 Quality for Profitable Business Growth

    , Director, Franchise & Commercial Print Associations

    We all look for quality in what we buy for our family and homes. We want a consistent level of quality in the goods purchased, quality service for the life of the product, and always at the right price. As a new homeowner, the selection, design and build of our home occupied months of research and what seemed like every day in-depth conversation about the process.  After an exciting year, the results turned out great. But recently, a number of friends and family have asked us to recommend someone to install their new curtains, provide landscape services or even to install overhead garage storage racks.  They ask if we’re happy and if we feel we “got a good deal” on each of our transactions.  Realize, every time we recommend a product or vendor, we’re also staking our own reputation that our preferred provider will do a consistent, quality, cost effective job every time.  (more…)

    Customer Experience, From Our Experts, Marketing, Strategy, Technology

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    The 4 Pillars of PROKOM

    , Marketing Manager, Production Print Solutions and Services

    It’s important to keep learning.

    I’ve been a teacher and a student all my life. It’s a passion that I’ve been fortunate to feed throughout my career, teaching at the college level at Pratt Institute and New York City College of Technology, where I was able to expand students’ portfolios in the graphic communications space.

    These were young adults just starting their careers, whether in digital printing press systems or software. But, even us older dogs can learn some new tricks. Regardless of the amount of time Prokom Conference Logo 01 largeyou’ve been in your job, it’s important to constantly learn and grow.

    That’s one of the reasons that Konica Minolta as created PROKOM, a professional community for innovation in print and digital media. PROKOM provides practical support and advice from industry experts and a platform to connect, learn and grow with like-minded people and businesses. Everyone in the graphic communications industry can join.

    PROKOM started as a vision about three years ago, when I started digging with Melissa Prew, our customer experience manager, into the results for our customer survey for our production print clients. One thing became very clear: our clients wanted us to be more than a vendor; they wanted a true partnership. They wanted technology training and business development advice.

    (more…)

    From Our Experts

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    How Omni Channel Marketing Services Deliver Added Value

    , Vice President, Graphic Communications & Industrial Print

    (This blog post is part 1 of a 3 part series)

    Blog-IntegratedServicesYou’ve heard of multi-channel communications, also known as omni channel marketing. In fact, Konica Minolta provides a multi-channel marketing execution platform called EngageIt XMedia. (more…)

    From Our Experts, Marketing, Solutions, Strategy

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    How the Graphics Communications Buyer Landscape is Changing

    , VP, Sales Operations & Optimization, Industrial Print/Graphic Communications

    Blog-GraphicCommunication

    A recent Compu-mail blog titled “25 Direct Mail Statistics for 2016” post last year by Allison Jensen sheds light on a trend in the Graphic Communications market: The buying population is changing. While the blog regards direct mail, it indicates that who we sell to — and who our customers are selling to — has changed. (more…)

    Content Management, From Our Experts, Solutions, Strategy, Thought Leaders

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    Dino_2_revised

    As an enthusiastic wine maker, I’m always drawn to the feelings that wine brings to me: relaxation, good company, family, fun. I believe I share these feelings with many others who look for the same connections in life. Whether I make the wine or buy it, I always think that one of the most important aspects is the presentation, led by the label. What’s a better way to attract attention than a high-quality foil and varnished label? I feel the same way about our technology. At the end of the day, there is always a person, like me, who wants to offer creativity to the world.

    Our quest to bring new and exciting solutions that draw the kind of feelings I noted above is always ongoing. One great example is our investment in the MGI Digital Graphic Technology product line. A French-based leading decorative printing equipment manufacturer, MGI doesn’t just give Konica Minolta a clear point of difference in its growing product line, but our customers get one as well – along with an opportunity to jump into a growing market.

    How does it do this?

    (more…)

    Marketing, Strategy, Technology, Thought Leaders

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    Delivering Value to Graphic Communications

    , Vice President, Solutions and Product Planning

    I am often asked, “Can Konica Minolta claim market leadership in the production space?” While the analysts might still be deciding who the leaders are, I believe the facts are in our favor. The success of the bizhub PRESS C8000 propelled us to a leadership position in the mid-market production print segment and our product road map will help expand that into the upmarket segments. Our growing solution portfolio sets us apart by helping commercial printers drive efficiencies and expand business opportunities. As proof, we are the ONLY equipment manufacturer that is gaining in market share and in gross revenue. I believe we are leaders in this space and GRAPH EXPO 14 is the perfect time to demonstrate it.

    As we prepare for the biggest graphics communication trade show of the year, it’s the perfect time to showcase the value Konica Minolta’s EnvisionIT Production portfolio provides customers.

    (more…)

    Customer Experience, Leadership, Solutions, Strategy, Technology, Thought Leaders

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