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Konica Minolta Blog

Konica Minolta's blog provides valuable insights from executives and key contributors focusing on IT and cloud services, information management, and enterprise content solutions for your industry and practice. Our unique mix of innovation and expertise provides our readers with technology solutions to help their business run more efficiently. Check back often for updates on timely industry news commentary or subscribe to our RSS feed.  

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  • Print and Digital Communications Are Alive and Well

    , Manager, Product Marketing Industrial Print Products

    Since 2008, the digital communications industry has been publicizing “Print is Dead.” This quote is an opinion and not fact based. It reminded me of the oft-quoted line by Mark Twain, the great American humorist, when he learned that a major American newspaper had prematurely published his obituary. Upon hearing of this, Twain replied: “The reports of my death are greatly exaggerated.”

    I contend that the same can be said of the print communications industry. Yes, it’s changing and, in some cases, drastically. For instance, transactional printing has declined due to digital communications of eBill and eStatements. However, there are some legal issues that still require transactional statements to be printed in hardcopy. In fact, each segment has its own reasons for the continuing need for print. (more…)

    From Our Experts, Solutions, Strategy, Technology

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    The Expanding Role Of Data In Graphic Communications

    , Vice President, Solutions and Product Planning

    Shop floor data is rapidly becoming one of the most important sources of information for print service providers and their partners that support them. Knowing there are great sources of data within a print service provider in one thing, but understanding how, where and what to measure is another. Whether you have data collection sensors or software platforms like management information systems, data is being collected and used to identify business decisions like lowering costs and optimizing shift performance. Data has also played a role in printing companies that are providing marketing services and, as such, serving up dashboards on campaign effectiveness that translates into end user value. (more…)

    Content Management, From Our Experts, Solutions, Technology

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