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  • High-speed Inkjet: More than just Direct Mail

    9 Applications that Offer a Host of Business Building Opportunities for Savvy Print Shops

    , Senior Vice President, Strategic Business Development

    Bill Troxil

    Senior Vice President, Strategic Business Development


    Bill Troxil's main responsibility is leading the company’s Industrial Print Channel, which encompasses Konica Minolta’s latest technologies, adding value beyond traditional print. Originally from Ohio, Bill graduated from The Ohio State University Fischer College of Business, and completed the Executive Management Program at Harvard Business School. He started his career at Konica Minolta, spending fourteen years as the Vice President of Major Accounts for the U.S. Bill went on to become President and Officer of Danka Office Imaging, and upon its merger with Konica Minolta in 2008, held the position of President and COO of the Direct Channel.

     

    When many people think of high-speed inkjet, they think about production speeds ideally suited for direct mail and transactional documents. But today’s high-speed inkjet technology is capable of a lot more than that.

    Posters and calendars: Color quality, versatility of substrates, and the larger sheet size of digital B2+ inkjet presses make posters and calendars ideal projects for this technology.

    Books and book covers: Inkjet presses featuring wide sheet sizes and automatic duplex printing functions means books and book jackets — and even photo books — can be created quickly, easily and professionally.

    Variable print data for postcards/direct mail: With digital technology, you can create personalized printing pieces, including transactional and transpromotional pieces, track responses and more.

    Flyers, menus, greeting cards: Print on thin or thick paper stocks, coating and textured, for unique and durable flyers, menus and greeting cards.

    Food applications: Wide substrate options, including synthetic substrates, open the door to a wide variety of packaging. Some inkjet presses, like the Konica Minolta’s 29” AccurioJet KM-1, is also FDA-approved for non-direct food contact.

    Commercial: Inkjet presses that feature the B2+ sheet size can open up new opportunities including three-panel and four-panel brochures, pocket folders, posters, point-of-purchase graphics and narrow format signage. A wide range of substrates, like textured and art papers, enables outstanding creative flexibility.

    Presentations and Packaging: Launch into new markets with the ability to print on a wide variety of substrates – up to 0.6mm in simplex and 0.45mm in duplex printing modes.

    Labels: Print on self-adhesive substrates and tap into the wide variety of label markets.

    Synthetic: Use the UV design of the press to take advantage of non-porous substrates like PVC, Teslin, Tyvek, PET and other synthetics, as well as other non-traditional substrates like foil, linen and canvas, and stone paper.

    Konica Minolta’s 29” AccurioJet KM-1 can do all of these applications — and more. It is designed with features that take the target applications beyond what we typically expect for high-speed inkjet:

    • Specially developed UV inks enable printing on non-porous and synthetic substrates.
    • Variable droplet at 1200 x 1200 dpi with a technology creates zero dot gain, resulting in incredibly sharp images you would not expect from inkjet.
    • Color gamut is 68% wider than offset, enabling you to hit even hard-to-match PMS colors with four-color process.
    • B2+ substrate handling enables larger format projects, giving you 20% more productivity than competitive presses.
    • Press handles substrates up to .6mm thick, broadening the range of potential applications into packaging and signage.

    If you think you knew inkjet applications, the KM-1 should make you think again. If you can dream it, the KM-1 can probably print it—economically.

    Visit us online for more information about the AccurioJet KM-1 Inkjet Press.

    February 18, 2020

    From Our Experts