A growing number of commercial printers find it difficult to turn a profit with traditional offset work, especially for short runs. They are looking to expand their services and efficiencies to remain competitive in a crowded marketplace – one of the many reasons to invest in digital press technology.
With digital presses, commercial printers can offer customers high-quality, short run printing with faster turnaround times. They can increase profits by eliminating the labor costs associated with preparing and running an offset press. Job setup time is also drastically reduced and reprints are easier on digital presses.
Additionally, because the print quality on today’s digital press systems is comparable to offset, transitioning to digital is nearly seamless. Konica Minolta’s digital presses offer precise color matching with offset presses using our Color Care technology. This software allows printers to quickly and easily measure and match colors. Color Care allows the printer to choose which output device to use – offset or digital – based on run length, without inconsistencies in image quality. (more…)