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  • The Common Denominator in 2022’s Biggest Marketing Trends

    As We Emerge From The Pandemic, Your Customers – And Employees – Need To Feel Seen And Heard More Than Ever Before

    , Marketing Communications Director, North America and Global Research and Development

    As much as we’d all like an end to the pandemic and a fresh start in the new year, serious challenges remain, from controlling the spread of COVID to reengineering tangled supply chains. And while many companies plan a return to the office, many people (including your customers) are still working from home. So brands of all kinds must continue to find new ways to engage and interact with customers while they also support their internal teams. The pandemic upended business as usual, but what it’s revealed – despite the continuing complexity – is that people want to be acknowledged for who they are and what’s important to them. Marketing has changed accordingly. (more…)

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